File No. IH-001 2026-05-20
Ian Ho
Unclassified

Ian Ho

Status [Active]
Location [Bangkok, Thailand]
Current
Co-Founder [SafePrompt]
Founder [Reboot Media, Inc.]
Background
[eBay's First Technical Architect]
[Director of IT → CMO → AI Founder]
Education
[BSc Computer Science]
[Monash University, 1991]

Profile

I've been building things on the internet since before most people had it at home. Started as an engineer at eBay — their first Technical Architect — and spent the next twenty-five years crossing back and forth between technology and marketing until I stopped keeping track of which side I was on.

The pattern: build something, understand how growth works, build something else. eBay. Wynn Resorts. A decade running a performance marketing company. Years as a Fractional CMO. Now building AI security products and helping founders grow.

I work at the intersection of systems thinking and human psychology. The engineer in me builds things that scale. The marketer in me makes sure anyone cares. Bangkok-based. Occasional writer. See field notes below.

Current
Assignments

[Active] Oct 2025 – Present

SafePrompt

Co-Founder

Prompt injection detection API that protects AI applications from manipulation attacks. One line of code. Sub-100ms response. 27+ attack patterns detected. We're solving the security gap every company shipping AI features is exposed to.

safeprompt.dev →
[Active] Jan 2022 – Present

Reboot Media, Inc.

Founder / Fractional CMO

On-demand CMO for founders at $500K–$1.5M ARR. Growth roadmaps, AI-powered workflows, and Answer Engine Optimization — getting clients ranked by ChatGPT, Claude, and Perplexity. US and APAC expansion.

Prior
Assignments

2008 – 2022

Searchlight Solutions

VP Marketing

13 years. Global team. Performance marketing across software, fintech, fashion, legal, health, and ecommerce.

2010 – 2016

The Lead Group

VP Performance Marketing

Co-founded online marketing company. Seven-figure affiliate revenues. Led Asia expansion.

2006 – 2007

Wynn Las Vegas

Director of Technology

Data warehouse and CRM implementation. 35%+ annual per-customer revenue growth.

1999 – 2006

eBay, Inc.

Dir. IT / First Technical Architect

Scaled infrastructure from 350 to 10,000 employees worldwide. $60M budget. 70-person global team.

1988 – 1991

Monash University

BSc Computer Science

Melbourne, Australia.

Field Notes

2006 – 2014

Closed Archive

222 personal dispatches. Technology, business, and whatever else caught my attention between 2006 and 2014. Not updated. A record of thinking out loud before thinking out loud had a name.

View All 220 Entries →